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Renegade Reading

Renegade Reading
2012/12/04 Better Blueprint

I was gifted with this book, Renegades Write The Rules by Amy Jo Martin, and managed to read it between my blog posts, travels, holiday celebrating, and event creation meetings.

It's a quick yet effective read for anyone interested in upping their social media game and influence. Digital Royalty CEO Martin shares eight essential "Renegade Rules":

  1. Be the Media
  2. Show Some Skin
  3. Unmask Your Motives
  4. Get Comfortable Being Uncomfortable
  5. Ask Forgiveness Rather Than Permission
  6. Consensus Is the True Authority
  7. There's A New ROI In Town
  8. The Act of Good Can Be Scaled

My favorite rule is #7 (cold metrics x sentiment + engagement = ROI, return on influence) but, you decide. I'm giving away a copy of the book to the one lucky rising social media mega mogul who:

  • likes our Facebook fan page; and
  • posts a one word comment that represents your favorite rule (see underlined word above)
  • contest runs through December 18th and the winner will be announced December 19th ~ in time to read it and implement changes for the new year!